Reinventing Charm Focus: Decoding the Charm Formula of Lipstick

When eye makeup and base makeup work together to build a beautiful silhouette, lip color is often the finishing touch. Our selection of lipstick series not only conquers discerning consumers with delicate and smooth texture, but also injects exquisite soul into every important moment with rich and changeable color system.

Whether you prefer the classic matte style with a matte finish or the crystal moisturizing style with a clear luster, there's always one that fits your heart. A variety of colors cover all the possibilities needed from everyday to grand occasions, satisfying every modern woman's ultimate pursuit of beauty.

Easily handle multiple occasions: from early morning commute to late night party

Too busy to put on full makeup in the morning? A touch of pale coral powder is enough to light up your face. At the evening party time, change into rich tomato red or charm rose purple, instantly became the presence of the audience.

nude pink, which is carefully tailored to the needs of professional women, is gentle and generous without losing its edge, and is an indispensable helper for creating a professional image. In situations such as romantic dates or high-end dinners, rich wine and noble burgundy are more charming.

The compact and easy-to-carry design combined with excellent durability makes this lipstick easy to jump to the C position of the cosmetic bag. Even repeated makeup will not produce a sense of accumulation of heavy, at any time to help you maintain the best condition to meet the challenges of life.

Choose your own lipstick: skin tone and tone matching guide

Not every color is suitable for everyone. Only by finding the color that suits your skin characteristics can you really exert the magic of lipstick. If you have white skin with cold tone, rose bean paste or blues is the best choice. If it is a warm yellow skin constitution, the orange-brown basic color is recommend as the main choice.

want to create a sweet girlish atmosphere? the transparent jelly texture with fresh peach powder is absolutely not to be missed; if you prefer a mature and elegant route, you might as well consider high-grade colors with low saturation but great depth, such as caramel milk tea or dark purple plum pulp.

the specially developed moisturizing paste is light and soft to the touch, has almost no resistance in the process of extension, and is evenly attached to the lip surface, even users who have been troubled by water shortage for a long time can also show full and attractive look.

More than Beauty: The Cultural Significance of Fashion Behind Lipstick

Looking back in history, we can find that this small tubular object has never been so simple as decoration. It has been used to represent the distinction between social classes, and has also played a symbolic role of resistance in certain periods, carrying too many discussions on the topic of gender, rights and even change.

At present, there are many cross-border cooperation works and limited collection suit on the market. In addition to continuing the consistent excellent quality, it has more collection value. They are not only make-up products, but also the embodiment of contemporary popular culture.

In recent years, some new local original brands have sprung up, and they have won the love of many young people by relying on their unique design language and the concept of sustainable development. This also reflects that the current trend of diversification of public aesthetics is profoundly affecting the ecological pattern of the entire industry.